Digital Marketing VS Traditional Marketing: Which is Better ?
Digital marketing is the use of digital channels for marketing communication, such as websites and social media, whereas traditional channels, such as billboards and print media. The main difference is marketing channels and cost. While digital marketing uses online tools and media, traditional marketing uses offline campaigns. Businesses that use digital marketing can reach their audiences much faster than traditional marketers because you don’t need to do anything special to see the campaign. Simply turning on your internet and attempting to use an app will result in the ads being delivered to you. Another significant difference between the two methods is that digital marketing allows you to only target an audience that has expressed interest in your product or one that is interested in your industry. With digital marketing, you can see results in real-time. You know which segments of your audience are buying from you and which are interested but not ready to buy. This allows y...