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Showing posts from October, 2022

HOW TO TURN WEB TRAFFIC INTO CUSTOMERS - ENH MEDIA & COMMUNICATIONS

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  If you’re starting an eCommerce business, you’ll need a plan for converting visitors into paying customers. This is referred to as a conversion in the marketing world. You’re converting visitors from latent prospects to customers, and your conversion rate is the percentage of visitors who become paying customers. Attracting visitors to your website is critical, but it is only the beginning. Once they arrive, you must pique their interest, encourage them to explore your site, and eventually convert them into a customer. Ensuring this conversion will increase new customer sales and repeat purchases from your existing audience. Here are different ways how to turn web traffic into customers: Be visible: The first thing to look at is your search engine ranking for all key phrases. Consider advertising on Google using the Adwords program. Pay-per-click advertising could be the best solution to your issue. Create a landing page: Bring website visitors from Google Adwords to a different ...

TIPS FOR MAKING A BRANDED CORPORATE VIDEO CONTENT IN DUBAI - ENH MEDIA & COMMUNICATIONS

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  It can be difficult to plan and produce a successful corporate video. When we compare the average attention span to the amount of information required to thoroughly communicate a corporate brand identity, we have a difficult situation. Corporate videos should clearly communicate what your brand stands for, what the unique value proposition of your product or service is, why your company should be considered over your competition, and how you intend to provide high-quality service. Here are some tips for making a branded Corporate Video Content in Dubai Start with a brainstorm: Sometimes it will be obvious what and how much video your company should create. However, it can be difficult to translate an idea for a product tutorial or explainer video into full concepts. Beginning with a brainstorming session can help those ideas thrive. Keep notes on your sessions; some of them may serve as inspiration for future videos. Focus on the benefits for your customer: The key to making a su...

HOW DOES RELEVANT CONTENT IMPACT DIGITAL MARKETING IN DUBAI? - ENH MEDIA & COMMUNICATIONS

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  It’s no longer a secret that good content is the driving force to elevate the digital marketing performance of brands and draw out the best results in favour of their businesses. Being a much more affordable way to enhance the brand’s digital presence and improve search engine rankings, digital marketing has the potential to pull game-changing results for your business – provided the content is relevant, highly audience-centric and professionally curated and managed by a   content development services   facilitator. How Relevant Content Helps? Good, informative, and brand-reflecting content is the dark horse to bid on! Especially considering the online world, good and informative content is only the path that can lead your brand to a much wider audience and develop much-needed trust. Google Rankings – The Barometer of Online Triumph With the right strategies done consistently, backed by well-researched keywords and  SEO tactics , good and relevant content ought to ...

SIGNIFICANCE OF WEBSITE SPEED OPTIMIZATION IN DIGITAL MARKETING - ENH MEDIA & COMMUNICATIONS

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Website optimization is one of the most important aspects of SEO for improving the performance of your website and helping it rank better on search engines, as any digital marketing company in Dubai would tell you. The goal of website speed optimization is to improve traffic to your website, reduce bounce rates, and increase conversions. Significance of website speed optimisation in digital marketing are: Audit your page: Keep an eye on auditing your page for a better & optimized page. There are free tools that will analyse your page speed and detect overall performance to reduce your page load time to achieve traffic goals. It will help you determine whether your website has been optimized as well as how long it takes for users to interact with the content. Optimize your images: A smaller image can help your page load faster. Unless they are optimized, images might slow down a page’s loading time. With the right tool, you can reduce the size and resolution of your images without s...